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Terms of service.

The agreement governing your use of our website and services. Plain English, no hidden traps.

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Last updated: 1 May 2026

1. Agreement to terms

By accessing this website or engaging NordicSEO ("we", "us", or "our") for services, you ("you", "the client") agree to be bound by these Terms of Service. If you do not agree, please do not use this website or our services.

2. Description of services

NordicSEO provides search-engine-optimisation services including but not limited to: technical SEO audits and implementation, content strategy and production, link building and digital PR, e-commerce SEO, international SEO, and analytics and reporting.

The specific scope of any engagement will be set out in a separate Statement of Work or service agreement (the "SoW"). In the event of any conflict between these Terms and the SoW, the SoW prevails.

3. No guarantee of rankings or results

Search-engine optimisation is an inherently uncertain discipline. We do not and cannot guarantee any specific search engine ranking, position, traffic volume, conversion rate, or revenue outcome. SEO results are influenced by many factors outside our control, including but not limited to:

  • Search engine algorithm changes (Google, Bing, others)
  • Competitor activity
  • Changes to your website outside our control
  • Industry trends and seasonal variation
  • Quality and accuracy of information you provide

We commit to best-effort, professional execution using industry-standard methodologies. We do not promise outcomes.

4. Client responsibilities

To enable us to deliver our services, you agree to:

  • Provide accurate, complete, and timely information
  • Grant necessary access to your website, analytics, and tools (Search Console, GA4, CMS, etc.)
  • Review and approve deliverables within agreed timeframes
  • Pay invoices on time per the SoW
  • Not engage in any "black-hat" SEO practices that could damage your site or our reputation while under engagement

5. Payment terms

  • Retainer fees are invoiced monthly in advance unless otherwise agreed in the SoW.
  • Payment is due within 14 days of invoice date.
  • All fees are exclusive of VAT, withholding tax, or any other applicable taxes.
  • Late payments may incur a 1.5% monthly interest charge and may result in suspension of services.
  • One-off project fees may require a 50% deposit before work commences.

6. Intellectual property

Your content: You retain all rights to content you provide to us and to all deliverables we create for you (content, audits, reports, dashboards). On full payment of all invoices, ownership of bespoke deliverables transfers to you.

Our methodology: Our proprietary frameworks, internal templates, software, and methodologies remain our intellectual property. You receive a perpetual licence to use the deliverables produced for you under those methodologies.

Case studies: Unless otherwise agreed in writing, we may reference our engagement with you in anonymised or attributed case studies after the engagement ends.

7. Confidentiality

Both parties agree to keep confidential any non-public business information disclosed during the engagement, including strategy, financials, and customer data. This obligation survives termination of the engagement.

8. Limitation of liability

To the maximum extent permitted by law, our total aggregate liability arising out of or relating to these Terms or any engagement is limited to the total fees paid by you to us in the three months preceding the event giving rise to the claim.

We are not liable for any indirect, consequential, special, or punitive damages, including but not limited to lost profits, lost revenue, loss of goodwill, or lost opportunities.

Nothing in these Terms limits liability for fraud, gross negligence, or wilful misconduct, or for anything that cannot lawfully be excluded.

9. Termination

Engagement and notice terms (initial commitment, notice period, cancellation handling) are set out in our Engagement Terms.

We may terminate immediately and without refund if you: (a) fail to pay invoices after 30 days past due, (b) materially breach these Terms, (c) engage in illegal activity, or (d) ask us to perform work that violates applicable law or search engine guidelines in a way we judge unacceptable.

10. Indemnification

You agree to indemnify and hold us harmless from any claims, damages, or expenses arising from: (a) your breach of these Terms, (b) content or instructions you provide that infringe third-party rights, or (c) your use of our deliverables in a manner inconsistent with our recommendations.

11. Force majeure

Neither party is liable for delays or failures caused by events outside reasonable control, including natural disasters, war, terrorism, pandemics, government action, internet outages, or third-party platform failures.

12. Governing law

These Terms are governed by the laws of Morocco. Any disputes shall first be addressed through good-faith negotiation. If unresolved within 30 days, disputes shall be submitted to the exclusive jurisdiction of the courts of [CITY], Morocco.

13. Changes to these terms

We may revise these Terms from time to time. The "Last updated" date reflects the most recent revision. Material changes will be communicated by email to active clients at least 30 days before they take effect.

14. Contact

Questions about these Terms: hello@nordicseo.com
NordicSEO — [STREET ADDRESS], [CITY], Morocco

NordicSEO

SEO that builds compounding growth for ambitious European e-commerce brands.

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